100 Product Manager Tools: Tools that will Save You $$$
The Official Guide for 100 tools that product managers love.
Nov 19, 2019
• 6 min read
Building product is hard. And expensive. It takes a lot of time, money, and people to build a product that's loved by customers. Luckily, we have tools to keep our costs low and make sure we are up to speed on delivery. As ex-product managers and now founders, we understand the difficulties of managing products.
That is why we created this list: 100 Product Manager Tools, tools that will save you $$$ . These are one hundred tools that exist today so you don't have to reinvent the wheel to deliver great products. It's not just about the money per se; it's also about freeing your time so you can focus on more important things.
We didn't come up with this list out of the blue; this list is a byproduct of hundreds of conversations we made with product managers from some of the world's leading companies: Facebook, Doordash, Booking.com, Google, etc.
No Mailchimp. No Google Docs. I purposely took out the obvious ones because I wanted this list to be actually useful. There are some well-known ones on it, but only to serve as a comparison for the tools that you discover here. On this list, I hope you find some valuable tools that you haven't seen elsewhere. A lot of these tools are used by our team today; we love them and recommend them to our friends.
Here's the Google Sheets link to see this list in one sheet.
This is a living list and will be updated from time to time. Also, if you have great tools in mind, let us know by emailing us !
Analytics, Insights, A/B Testing
Tool Name
Description
Google Optimize
Free but powerful A/B testing platform made by Google
Optimizely
Leading/premium variate testing platform for modern software teams
Mixpanel
Product analytics platform. Analyze user behavior and funnel data
Amplitude
Product analytics platform. Analyze user behavior and funnel data
Google Analytics
Free but powerful website analytics platform. Great for simple websites. Bit complex to use with web-based applications
Segment
Collect, standardize, and activate your customer data in the marketing and analytics tools.
Baremetrics
Metrics, dunning, and engagement tools for SaaS & subscription businesses.
Instabug
Instabug lets mobile teams analyze comprehensive bug and crash reports, in-app surveys, and real-time user feedback.
Profitwell
Pricing optimization software service
Chartio
No SQL required cloud-based data exploration, beautiful charts and interactive dashboards
KISSMetrics
Advanced Product Analytics Shouldn’t Break the Bank
Firebase Crashlytics
Mobile bug/crash tracking analytics tool
AppAnnie
App analytics platform
Pendo
Product analytics with user guidance, communication, feedback, and planning tools.
Automation
Tool Name
Description
Zapier
Easiest way to automate your work. Connect apps like Mailchimp, Intercom, and more.
Automate.io
a Zapier-alternative
Unito
Work management integration (ex. Jira, Basecamp, Asana, etc.) so you don't have to switch between apps
Billing
Tool Name
Description
Stripe
Developer-friendly billing API. We use this too.
Zuora
Subscription business focused billing API
Buy Me a Coffee
Lets creators get paid easier. Great for bloggers, videographers, designers, etc.
Collaboration
Tool Name
Description
Clubhouse
Jira alternative that lets software teams to focus on software, not the tool
Jira
Long-time project mgmt/issue tracker app for agile teams
Asana
Task management to replace email for good.
Feedback by Pixelic
Painless design feedback and version control made easy.
Swit
One work suite that replaces all. Basically Slack + Asana.
Flawlessapp.io
Tool for iOS developers to compare design and the real app
Zoom
Video conferencing that makes you happy
Slack
Team communication app
Mattermost
Open-source, self-hosted Slack alternative
Trello
Simple but effective Kanban-style task management
Beautiful.ai
Create beautiful slides in minutes
Content Management System (Blogs)
Tool Name
Description
Ghost
Open-source blogging platform that has high flexibility
Wordpress.com
De-facto standard blogging platform that's widely used by many users globally
Design as a Service
Tool Name
Description
Manypixels
Unlimited graphic & web design services for a flat monthly fee. We use ManyPixels to outsource all our design materials.
Design Pickle
Unlimited graphic design for a flat monthly fee
Documentation, Specs, Knowledge Management
Tool Name
Description
Confluence
Atlassian-made documentation software that pairs with Jira
Notion
All-in-one workspace and documentation for teams
Coda.io
A serious Confluence contendent that aims to offer all-in-one documentations for teams
Quip
Enterprise-ready documentation software by Salesforce.com
FYI
Search any document in three clicks
Slite
One combined workspace for all your team documentation
Dynalist.io
Best way to organize your thoughts
Email Transactions & Marketing
Tool Name
Description
Customer.io
Send targeted emails, push notifications, etc. to your customers
Email Octopus
Mailchimp-alternative that works for a fraction of Mailchimp's cost. Good for simple email marketing.
Dyspatch
Build and send transactional emails faster
Tool Name
Description
Visio
Well-known flowchart maker that comes with Microsoft Office
Draw.io
Sleek flow chart maker that lets you create IAs and sitemaps for free
Flowmapp.io
Sitemaps and user flows for better UX
Overflow.io
Userflow creator. Turn your designs into playable user flow diagrams that tell a story.
Dynomapper
Sitemap builder
Launch
Tool Name
Description
Ship by Product Hunt
Product launch tool that lets users subscribe & connect with makers
Betalist
Discover and get early access to tomorrow's startups
Betapage
Community of tech lovers and early adopters
Product Hunt
Launch your product here on 12:01am to get the most out of it
Google Ads Keyword Planner
Keyword planning to understand where the demand lies
Product Demo
Tool Name
Description
Loom
Record your screen while showing your face on the corner of the video.
Explainify
Product demo video done easy.
Screenspace Promo
Easily test your idea with a simple form that's beautifully designed
Product Discovery
Tool Name
Description
Productboard
Gather insights, prioritize features, manage roadmaps. Great for enterprise product teams with multiple stakeholders.
ProductPlan
plan your product roadmap and communicate product strategy
ProdPad
product roadmap builder with customer feedback collection, and portfolio mgmt.
Glidr
A new approach to product management software that puts feedback, discovery and validations
Productstash
Build, customise and share beautiful agile product roadmaps.
Poda.io
Roadmap and product strategy brainstorming app
Product Management
Tool Name
Description
Pixelic
Organize your product roadmap and visualize the state of your product. Focuses on the delivery aspect of product management.
Craft.io
plan, discover, and engage your product. You can manage life cycle of your product on Craft.
Productivity
Tool Name
Description
Toggl
Best time tracking app I've used so far
Sunsama
Productivity app specifically built for founders and PMs
Krisp
A must-have app for remote teams: cancels background noise during meetings
Clockwise
Automatically reschedule meetings to give you more free time
Otter.ai
Another must-have app for remote teams: auto-transcribe/recording tool that integrates with Zoom
Prototyping
Tool Name
Description
Figma
Sketch-alternative that has shareable/collaboration links
Sketch
A classic, widely-used prototyping tool
Balsamiq
ridiculously fast wireframing tool
FramerX
fast prototyping tool created by ex-Facebook Internal Tools Team
Adobe XD
UX/UI Design collaboration tool, part of Adobe Creative Suite
ProtoPie
interactive prototyping tool
Mockflow
online wireframing tool
InVision
The digital product design platform powering the world’s best user experiences
Rapid Prototyping & No-code Apps
Tool Name
Description
Airtable
Part spreadsheet, part database, and entirely flexible, teams use Airtable to organize their work, their way.
Retool
No-code internal tools builder that connects seamlessly with DBs
Instapage
Create marketing landing pages super fast with A/B testing
Landen
Instapage-alternative that has more flexibility in site-building. We used it to build www.pixelic.io
Webflow
All-in-one no-code website building platform
Revue
Good way to test whether your newsletter is worth paying for.
Substack
a Revue-alternative that has easier tool to build newsletters
Glide
Make real apps with Google Sheets
Typeform
Easily test your idea with a simple form that's beautifully designed
User Research/Customer Feedback
Tool Name
Description
Intercom
CRM/chatbot tool for marketing teams to automate many manual tasks. Also lightweight analytics included.
Drift
Conversational marketing/sales-focused Intercom alternative.
Channel.io
Has the same basic functionalities as Intercom, only much cheaper.
Beta Testers
Get beta testers to use your app
Canny.io
Customer feedback collection done easy for product managers
Mynameis
Buy the time and attention of your heard-to-reach persona
UserTesting
See, hear and talk to your customers as they engage with your products, apps and messaging
Appcues
User onboarding platform and customer feedback collection software
UserVoice
single platform that gives you all the tools to listen, analyze and close the loop with customer bases and internal teams of any size.
methinks
methinks connects you with target customers so that you can ask important questions and learn. Use methinks yourself, or work with us to achieve your research goals, quickly and cost-effectively.